Formula 1 may run on data, tyres and carbon fibre.

But it’s still powered by something far simpler. 📍 ‘Money.’ And according to Sportico, Lewis Hamilton remains extremely good at collecting it.   The full story Lewis Hamilton has been named among Sportico’s top 100 highest-paid athletes of 2025, sitting a rather elegant 11th overall — and still the highest-earning driver in Formula 1. This, despite what can […]

Formula 1 may run on data, tyres and carbon fibre. Read More »

Formula 1 has finally made a decision about its most important car.

Not the fastest. Not the most expensive. 📍 ‘The one that everyone prays never appears.’ Mercedes is now in sole charge of keeping F1 safe — and Aston Martin has quietly exited stage left.   ❖ The full story Formula 1 will return to a familiar arrangement this season: Mercedes as the sole supplier of the Safety and

Formula 1 has finally made a decision about its most important car. Read More »

Formula 1: Strategic Implications Brief

1) Power Units Become the Primary Competitive Asset ‘The 2026 regulations shift performance emphasis decisively toward energy management and electrical output.’ Teams aligned with strong engine partners (Mercedes, Audi, Honda/Aston Martin) gain disproportionate leverage. Chassis excellence alone will no longer compensate for powertrain weakness. ❖ Implication: Long-term competitiveness now depends more on supplier relationships and internal power unit capability

Formula 1: Strategic Implications Brief Read More »

The Serpent of Speed

📍 ‘Rolls-Royce once feared speed.’ Actively distrusted it, in fact. While rivals chased horsepower and glamour, Rolls-Royce worried that performance was a moral failing — a dangerous infection threatening its very soul. History, as ever, had other ideas.   ❖ The full story In the years after the First World War, Rolls-Royce found itself facing a problem it

The Serpent of Speed Read More »

Modern cars don’t really battle each other first.

📍 ‘They battle the air.’ And a century before wind tunnels became corporate temples, a Romanian engineer built a teardrop car so slippery it still embarrasses plenty of today’s ‘aero’ SUVs. Meet the Persu Streamliner Proof that aerodynamics didn’t begin with carbon fibre and a marketing department.   ❖ The full story In 1922–23, Aurel Persu built an

Modern cars don’t really battle each other first. Read More »

Collectors don’t just own cars.

📍 ‘They listen to them.’ Talk to them. Occasionally, they rely on them more than they probably should. Because to many collectors, cars aren’t objects. They’re companions.  ❖ The full story Speak to enough serious collectors and a curious pattern emerges. They rarely describe their cars in mechanical terms. Instead, they talk about personalities. One was temperamental. Another loyal. One always started

Collectors don’t just own cars. Read More »

Around the Paddock – This week in F1

🏁 Gossip & Paddock Headlines ◼︎ Red Bull unveils RB22 2026 car; Verstappen calls new rules ‘step into the unknown.’ ◼︎ Red Bull & Racing Bulls launch 2026 liveries with Ford power unit partnership debut. ◼︎ Ferrari shakes up Lewis Hamilton’s engineering crew with race engineer reassignment. ◼︎ Alpine and Jack Doohan part ways; Doohan exits the team ahead

Around the Paddock – This week in F1 Read More »

The Ferrari 250 GTO: When Engineering Became Art

📍 ‘Between 1962 and 1964, Ferrari built what is now widely regarded as the holy grail of classic cars: the 250 GTO.’ Not a styling exercise. Not a luxury statement. But a racing machine built with absolute clarity of purpose. ◼︎ Only 36 examples were produced, each handcrafted for competition. Aluminium bodywork was shaped by eye, not algorithm. The 3.0-litre

The Ferrari 250 GTO: When Engineering Became Art Read More »