‘♔ At $26m, even the gavel looked stunned.’
A Ferrari Daytona SP3 ‘Tailor Made’ has just rewritten the rulebook at RM Sotheby’s.
The professionals tried guessing the hammer price: $5m, $7.2m, a touch higher.
Instead, it leapt like a startled stallion to $26m.
Even the auctioneer looked faintly astonished.
Charity or not, this wasn’t just a sale—it was a spectacle. And the room knew it.
The Anticipation (Before the Sale):
◼︎ Among seasoned Ferrari-watchers, predictions flew. Some dared $5m. I, in a fit of optimism or madness, plucked $7.2m.
The Opening (Auction Day, 2025):
◼︎ The auctioneer, Sholto Gilbertson, opened the bidding at $5m. A safe, respectable start. The sort of number that usually calms the room.
The Shock (Seconds Later):
◼︎ The next hand signalled $10m. Not a creep upward, but a leap. Gasps, raised eyebrows, and the auctioneer’s eyebrows raised still higher.
The Climb (In Giant Strides):
◼︎ Bids rose in vast gulps: $12m, $18m, $22m. The pace was breathless, like watching a Grand Prix car find gears you didn’t know existed.
The Hammer (Final Moments):
◼︎ At $26m, the gavel fell.
◼︎ Applause, disbelief, and one very grateful Ferrari Foundation.
◼︎ A modern car had just achieved mythological status.
The Legacy (Today):
◼︎ Was it rational? Hardly.
◼︎ But that’s the magic of Ferrari auctions: reason parks outside. Passion takes the wheel.
♔ ‘One moment it was $5m. The next, someone mislaid a small Caribbean island.’
